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Course syllabus BMMZ30018 - Typography and Design 4 (FM - SS 2020/2021)

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University: Pan-european University
Faculty of Massmedia
Course unit code: BMMZ30018
Course unit title:
Typography and Design 4
Planned learning activities and teaching methods:
lecture1 hour weekly / 24 hours per semester of study (on-site method)
1 hour weekly (on-site method)

Credits allocated: 2
Recommended semester/trimester:
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Level of study:
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Prerequisites for registration:
Assessment methods:
The course will take the form of lectures and seminars. It is necessary to prepare the main assignment and 3 continuously assigned supplementary projects for each of the tasks, to achieve the result in the A-E evaluation, the average of the achieved results together with the evaluation of the process (individual activity, participation in lessons).
Final evaluation: Presentation of the main project related to the defense
Learning outcomes of the course unit:
The subject deals with the basics of work with the autonomously assigned design project and is direct preparation for the realization of the bachelor thesis. Students will learn to grasp their design concept, plan their media outcomes, and analyze the environment / market segment for which they are designed. The result should be a visual overhaul and a public presentation of the Bachelor project project at the "start-up" stage. Besides the main task, students work on 2-3 additional assignments, some of them 1
Course contents:
Working with your own project
1. Seminar: Definition of own project, text description of the project
2. Own project: analysis - similar case studies, information sources
3. Own project: analysis - SWOT, competition
4. Presentation preparation - graphic design
5. Fundamentals of dramaturgy of presentation and presentation techniques
6. Project: presentation in el
electronic and print form

Supplemental Inputs
1. Project management led by master students
2. Deconstruction of the project - individual assignment
3. Graphic design versus photography - individual input
Recommended or required reading:
PECINA, M.2011. Knihy a typografie: Host. ISBN 9788072943937. MITCHELL, M., WIGHTMAN, S. 2005. Book Typography – Designer's manual. Marlborough, Wiltshire: Libanus Press. ISBN 0948021667.

Language of instruction:
Courses evaluation:
Assessed students in total: 3

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Name of lecturer(s):
Mgr. Ján Paukovic, PhD. (examiner, instructor, lecturer)
doc. Mgr. Anton Szomolányi, ArtD. (person responsible for course)
Last modification:
30. 6. 2020
Supervisor: doc. Mgr. Anton Szomolányi, ArtD.

Last modification made by Mgr. Jozef Sisák on 06/30/2020.

Type of output: