Sep 30, 2020   11:47 p.m.      Jarolím        
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Course syllabus BMMG20391 - Typography and Graphic Design 3 (FM - WS 2020/2021)

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University: Pan-european University
Course unit code:
Course unit title: Typography and Graphic Design 3
Planned learning activities and teaching methods:
1 hour weekly (on-site method)
2 hours weekly (on-site method)

Credits allocated:
Recommended semester/trimester:
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Level of study:
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Prerequisites for registration:
Assessment methods:
Continuous assessment: The subject will be realized in the form of lectures and seminars. It is necessary to prepare the main assignment and 3 continuously assigned supplementary projects for each of the tasks, to achieve the result in the A-E evaluation, the average of the achieved results together with the evaluation of the process (individual activity, participation in lessons).
Final evaluation: Presentation of the main project related to the defense
Learning outcomes of the course unit:
The subject deals with the basics of work with the autonomously assigned design project and is direct preparation for the realization of the bachelor thesis. Students will learn to grasp their design concept, plan their media outcomes, and analyze the environment / market segment for which they are designed. The result should be a visual overhaul and a public presentation of the Bachelor project project at the "start-up" stage. Besides the main task, students work on 2-3 additional assignments, some of which are related to the main topic, the other 2 bring different, unrelated themes.
Course contents:
Working with your own project
1. Seminar: Definition of own project, text description of the project
2. Own project: analysis - similar case studies, information sources
3. Own project: analysis - SWOT, competition
4. Presentation preparation - graphic design
5. Fundamentals of dramaturgy of presentation and presentation techniques
6. Project: presentation in electronic and print form

Supplemental Inputs
1. Project management led by master students
2. Deconstruction of the project - individual assignment
3. Graphic design versus photography - individual input
Recommended or required reading:
Odporúčaná literatúra: PECINA, M.2011. Knihy a typografie: Host. ISBN 9788072943937. MITCHELL, M., WIGHTMAN, S. 2005. Book Typography – Designer's manual. Marlborough, Wiltshire: Libanus Press. ISBN 0948021667. KOLESÁR, Z. 2006. Kapitoly z dejín grafického dizajnu. Slovenské centrum dizajnu, Bratislava. ISBN 8096865854 MEGGS, P.B. 2009. Meggs’ History of Graphic Design. Hoboken: John Wiley & Sons. ISBN 978-0470168738

Language of instruction:
Courses evaluation:
Assessed students in total: 25

36,0 %
20,0 %
12,0 %
12,0 %
20,0 %
0 %
Name of lecturer(s): Mgr. art. Branislav Matis, ArtD. (examiner, instructor, lecturer)
doc. Mgr. Anton Szomolányi, ArtD. (person responsible for course)
Last modification:
30. 6. 2020
Supervisor: doc. Mgr. Anton Szomolányi, ArtD.

Last modification made by Mgr. Jozef Sisák on 06/30/2020.

Type of output: